The BIP Score
Every business on Best in Phoenix earns a BIP (BestInPhoenix) Score — a transparent, community-driven ranking out of 120 points.
How It's Calculated
Star Rating
30 ptsBased on the average star rating from customer reviews. A perfect 5.0 earns the full 30 points.
(Average Rating / 5) x 30Review Volume
20 ptsMore reviews signal trust and engagement. Points increase logarithmically — the first reviews matter most.
min(log10(count) x 10, 20)Profile Completeness
23 ptsWeighted scoring for profile fields: description (4), website (4), claimed listing (4), email (3), hours (3), logo (3), and photos (2).
Sum of weighted fields (7 fields, 23 max)Community Engagement
10 ptsCommunity reactions on your listing contribute to your engagement score. More reactions mean higher engagement.
min(sqrt(reactions) x 2, 10)Tier Boost
40 ptsClaimed and engaged businesses receive a significant boost. Premier partners earn the maximum tier bonus.
Base: 0 | Engaged: 20 | Premier: 40How to Improve Your Score
Claim your listing
Verify ownership to unlock the Engaged tier boost (+20 points).
Complete your profile
Add your description, website, email, hours, logo, and photos (+23 points max).
Earn reviews
Encourage customers to leave reviews. Quality and volume both matter.
Go Premier
Book an onboarding call to unlock Premier status and the maximum tier boost (+40 points).
Ready to boost your business's visibility?